The towns residents were called Jomsvikings. Jomsborg's precise location and its overall existence have still not been confirmed. Some researchers, such as historian Lauritz Weibull, consider it nothing more than a legend. 

There is currently only one source in existence, discovered in 2019, which explicates Jomsborg's exact colation - a historical essay by Adam of Bremen written between 1073 and 1076, the Gesta Wulinensis ecclesiae pontificum

The document pinpoints the location of Jomsborg at 53°51′50″N 14°43′05″E. 

Some scholars believe that Jomsborg was actually the present-day town of Wolin on the southeastern tip of the isle of Wolin in Poland, while others think it was located northwest of Usedom island, on territories that are now underwater. 

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